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Friday, January 7, 2011

It’s Trash Day–Air Jordan 2010

It’s trash day, time to take it out. We can all agree that the Air Jordan’s have a huge cult following and people will literally tear a store apart to get a new release.  We can also agree that Tinker Hatfield elevated shoe design from bland to legitimate art.  With all that said, what happened in 2010? The Air Jordan 2010 was debuted by Dwayne Wade in 2009 against the Golden State Warriors.  That’s when the first pics started hitting the blogs and sneakers sites.  There it was staring into my soul and I was staring right at his foot.  The Air Jordan 2010 has a window in the middle of the shoe.  I have seen clear shoes before and thought, wow what a ridiculous concept.  Those clear shoes are not around anymore and I don’t believe people were lining up to get a pair.  So why did Tinker and Michael think that we needed to see our foot when wearing the shoe?  The rest of the shoe is pretty much like all of the other basketball shoes on the market.  Some laser etching and some patent leather, but did we really need a circle window.  The internet didn’t think we did.  The blogs, forums and sneakerhead were all talking about the “window.”  Some sites even went a far as to post pictures of what the shoe would look like without the window.  It was the hot button issue all the way up to the release of the shoe in February.

Besides the window, the shoe is a step in the right direction.  What direction is that?  A direction away from some of the outrageous designs that came with the new millennium.  The shoes were starting to become more of an art design project than a functional basketball shoe.  We should have known things were taking a turn for the weird when they broke out the ankle strap on the Jordan 20.  Things are looking up for this years release.  The pictures are showing a normal, yet semi artsy shoe.  Dwayne also debuted these during the Christmas Day game and the Jordan 2011 are also releasing in February.  Let’s just be happy that Jordan Brand came to their senses and left the windows on the houses and off the shoes.  Don’ t they look so proud!

2010

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